To be listed on the official Campus Social Media Directory and to be followed and promoted by the official university accounts, each of your division, college, school, department, and organization's social media accounts should meet the following criteria:
- Follows the official Texas A&M University page.
- Has more than 50 followers.
- Features relevant, appropriate, descriptive profile and cover photo images that are correctly sized.
- Features a profile photo that adheres to the university brand guide.
- Provides up-to-date contact information and has detailed personal information (if relevant).
- Contains active management by administrators' personal Facebook pages, not "shadow" accounts or division accounts.
- Includes a link to the organization's official website.
- Has posted at least once in the last 30 days.
- Contains relevant content for the Texas A&M community.
- Contains clear relationship with the university in page name and/or description/intro.
- Includes a link to the Texas A&M University Facebook Usage Policy in the description/about section. https://tx.ag/FBUsagePolicy
- Adheres to correct university branding.
- Follows the official Texas A&M University account, @TAMU.
- Provides relevant tweets for the Texas A&M community and prospective, current, and/or former students.
- Promotes engaging environment via interaction (tweet consistency, retweets/likes, replies, etc.).
- Has more than 50 followers.
- Has tweeted at least once in the last 30 days.
- Features an avatar that adheres to the university brand guide.
- Features relevant, appropriate cover photo that is correctly sized.
- Contains a clear relationship to the university in its bio.
- Contains up-to-date contact information.
- Follows the official Texas A&M University account, @TAMU.
- Promotes engaging environment with followers via interaction (likes, comments, etc.)
- Posts photos and captions that are relevant and appropriate for its community, organization, and university.
- Has more than 50 followers.
- Has posted in-feed in the past 30 days.
- Features an avatar that adheres to the university brand guide.
- Contains a clear connection to the university and link to the organization's website in its bio.
- Includes a link to the Texas A&M University Instagram Usage Policy in the bio. https://tx.ag/FBUsagePolicy
- Adheres to correct university branding.
- Has more than 50 followers.
- Features relevant, appropriate, descriptive profile and cover photo images that are correctly sized.
- Features a profile photo that adheres to the university brand guide.
- Provides up-to-date contact information and has detailed personal information, if relevant.
- Includes a link to the organization's official website.
- Has posted at least once in the last 30 days.
- Contains relevant content for the Texas A&M community/organization's audience.
- Contains clear relationship with the university in page name and/or description/about.
- Adheres to correct university branding.
YouTube
- Subscribes to the official Texas A&M University channel and has it listed as a "Featured Channel."
- Has posted a video within the last three months.
- Public videos must be relevant and appropriate to both the university and organization.
- Has more than 50 subscribers.
- Has an appropriate cover photo that is correctly sized and an avatar that adheres to the university brand guide.
- Has descriptive profile information in the "About" section and includes a link to the organization's website.
- Contains clear relationship with the university in account name and/or description.
- Contains the correct university branding.
If your division, college or department is branching out onto social media for the first time, or if you are new to the university communications environment and are looking to enhance your unit’s social media presence, we’re here to help.